More than half a dozen companies, including three rental car companies and two hotels, are altering their relationships or severing ties with the National Rifle Association in the wake of the deadly Florida school shooting that left 17 people dead.
The moves appear to be at least partly influenced by a campaign on social media, #BoycottNRA, which began Thursday.
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“We value all our customers but we have decided to end our discount program with the NRA,” MetLife, an insurance giant, tweeted Friday. MetLife previously offered policyholders who were NRA members discounts on transportation insurance.
A spokesperson for Symantec, creator of the Norton anti-virus software and owner of the identity theft protection company LifeLock, said Friday that it has “stopped its discount program” for NRA members, according to a CNN report.
Enterprise Holdings, which owns three car rental brands—Enterprise, Alamo and National—announced the end of its discounted deals with NRA on Thursday. It will go in effect March 26.
The First National Bank of Omaha also said Thursday it would stop issuing an NRA Visa card due to customer feedback, according to CNBC.
Many called for Wyndham Hotels to sever ties with NRA, but according to Business Insider, the hotel chain already did in 2017. The organization has been distancing itself from the guns rights group on Twitter since Thursday. Best Western tweeted Thursday it “does not have an affiliation with and is not a corporate partner of the National Rifle Association.”
#BoycottNRA supporters also pressured Amazon CEO Jeff Bezos to stop streaming NRATV, which is NRA’s free online video channel.